Dreamdata

In short: Dreamdata is attribution, analytics and reporting software, with freemium pricing and a free trial.

B2B revenue attribution and web analytics that connect marketing activity to pipeline

Dreamdata is a B2B revenue attribution and analytics platform made by Dreamdata, a company founded in Copenhagen with an office in New York. It is aimed at B2B marketing and revenue teams that need to see how activity across channels and accounts turns into pipeline and revenue.

The free plan covers B2B web analytics with cookie and cookieless tracking, company identification, engagement scoring, an audience builder, ad spend reporting and B2B benchmarks. The Advanced plan adds AI and custom attribution models, revenue and content analytics, custom ROI and ROAS reporting and AI report summaries. For search teams, content analytics and attribution show which pages, organic visits and paid search campaigns contribute to deals. Dreamdata AI includes an analytics agent and an MCP server for querying data from AI tools.

An Activation add-on builds audiences from engaged accounts and syncs them to ad platforms, and sales notifications can be sent to Slack or Microsoft Teams. The free plan is self-serve, while Advanced is sold through a demo with a guided trial, onboarding and a dedicated customer success manager.