Nightwatch

In short: Nightwatch is rank tracking, ai search visibility and site auditing software, with paid pricing, plans from €79/month and a free trial.

Rank tracking and AI visibility monitoring with white-label SEO reports

Nightwatch is a rank tracker and AI visibility tool for SEO teams, agencies and site owners. The company collects and manages its own search engine and AI platform data rather than relying on third-party providers, and says it has served clients for over a decade.

The rank tracker monitors keyword positions across search engines and locations. Nightwatch also tracks how brands appear in AI answers on ChatGPT, Gemini, Perplexity, Google AI Mode and AI Overviews, with Prompt Research and Citation Intelligence to show when AI tools recommend or cite a brand. Other features include a site audit for technical issues, keyword research, a content writer and a search simulator.

Reports can be automated and white-labelled for clients, and data connects to Looker Studio. An SEO MCP server links Nightwatch data to Claude, Cursor and ChatGPT, and an API is available. Plans start with Starter, which includes AI prompt tracking, and every plan comes with a 14-day free trial that needs no credit card.