Similarweb Search Intelligence

In short: Similarweb Search Intelligence is keyword research, rank tracking and ai search visibility software, with paid pricing, plans from $129/month and a free trial.

SEO and AI search toolkit for keyword research, rank tracking and AI brand visibility

Similarweb Search Intelligence is the SEO and AI search product from Similarweb, the publicly listed digital data company. It is aimed at SEO managers, marketers, researchers and analysts who want search data alongside Similarweb's traffic and competitor estimates.

The SEO tools include keyword research with metrics such as zero-click rate, a daily rank tracker that also reports visibility in Google AI Overviews, site audits covering more than 300 factors and backlink analysis showing daily gains and losses. AI Brand Visibility measures how often a brand appears in AI answers compared with competitors, with prompt tracking, citation analysis and sentiment, and AI Traffic estimates the visits that chatbots send to a site and its rivals.

Packages are priced per user. The entry AEO Intelligence package covers AI visibility and AI traffic, the middle package adds the SEO tools and competitive intelligence, and the top package adds ad intelligence. Each package can be tried for free before buying.