Siteimprove

In short: Siteimprove is site auditing, ai search visibility and rank tracking software, with enterprise pricing.

Website quality platform covering accessibility, SEO, AI search and analytics

Siteimprove is a content intelligence platform from Siteimprove, a company founded in Denmark in 2003 by Morten Ebbesen and headquartered in Copenhagen. It brings accessibility, search, content strategy and analytics together for organisations that run large websites, such as public sector bodies, universities and enterprise brands.

Its SEO and answer engine optimisation tools find technical SEO problems and content gaps, and track rankings, AI citations, share of voice, competitor performance and brand sentiment across Google, AI Overviews, ChatGPT and Claude. A Content Strategy and Planning Agent supports topic research, and a Writing and Optimisation Agent drafts on-brand content with governance for voice, quality and visibility. Accessibility monitoring covers web pages, documents, PDFs and apps, with agents that suggest code fixes and check that alt text matches images.

A Conversational Analytics Agent answers plain-language questions about traffic, behaviour and return on investment. Free checkers, including an AEO Checker, are available on the site, and pricing is provided through a demo request.