Charles Travers

In short: Charles Travers is a search marketing agency offering SEO, Ecommerce SEO and AI search, based in London. It is run by one person.

Ecommerce SEO and AI search consultant for large-catalogue Shopify stores

Charles Travers is an independent ecommerce SEO consultant trading through a London-registered business. His work is narrowly focused on Shopify stores that carry large product catalogues, where the scale of collections and product pages creates its own search challenges.

He helps these online shops grow organic traffic and sales through traditional search and AI search. His areas of focus include technical SEO for big catalogues, optimisation of collection pages and making stores easier to surface in AI-generated answers. Prospective clients can request a Shopify SEO audit through his site as a starting point.

Alongside client work, he co-hosts Ecommerce Marketing Chats, a podcast for brands with large catalogues that covers organic search, AI search and paid advertising, presented with a Google Ads consultant. The show gives a sense of his approach before a brand gets in touch.