DataForSEO

In short: DataForSEO is serp data and apis, keyword research and backlinks software, with paid pricing, plans from $50 (pay as you go) and a free trial.

Pay-as-you-go APIs for SERP, keyword, backlink and AI search data

DataForSEO is a provider of SEO and marketing data through APIs, used by SEO agencies, SEO software companies, media, ecommerce and enterprise teams. The project began in 2011 as in-house software for an SEO agency and launched its first API in 2016. The company is based in Ukraine, with addresses in Kharkiv and Tallinn, Estonia.

Its APIs cover SERP results, keyword data, backlinks, domain analytics, on-page crawling, content analysis, merchant and app store data, business and review data, and DataForSEO Labs datasets for keyword and competitor research. An AI Optimization API provides data for tracking and analysing how brands appear in AI search. Teams use the data to build rank trackers, keyword tools, dashboards and internal reports without running their own scrapers.

Billing is usage based with no subscription, starting from a $50 minimum top-up that does not expire. New accounts receive a small trial credit, and a free Sandbox returns sample responses for testing integrations.