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SEO and search marketing software reviews.

Compare SEO tools across every part of the job, from rank tracking and site audits to reporting and AI visibility. Each listing shows the pricing model and whether there is a free trial, so you can separate free SEO tools from paid SEO software. Ratings come from verified members who use these products day to day.

6 software · based in Norwich, UK, Kharkiv, Ukraine, Birmingham, UK

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6 software
Categories: SERP data and APIsClear all
  1. A

    AlsoAsked

    No reviews yet

    Keyword research, Content optimisation, SERP data and APIs · Paid · from $12/month

    Live Google People Also Ask data for question research and content planning

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  2. D

    DataForSEO

    No reviews yet

    SERP data and APIs, Keyword research, Backlinks · Paid · from $50 (pay as you go) · Free trial

    Pay-as-you-go APIs for SERP, keyword, backlink and AI search data

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  3. M

    Majestic

    No reviews yet

    Backlinks, Competitor research, SERP data and APIs · Paid · from £39.99/month

    Backlink index and link intelligence with Trust Flow and Citation Flow metrics

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  4. N

    n8n

    No reviews yet

    Workflow automation, Reporting, SERP data and APIs · Freemium · from €20/month · Free trial

    Workflow automation tool with AI agents, code steps and self-hosting for data teams

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  5. S

    SerpApi

    No reviews yet

    SERP data and APIs, Rank tracking, AI search visibility · Freemium · from $25/month

    Real-time search engine results API returning structured JSON data

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  6. S

    STAT

    No reviews yet

    Rank tracking, SERP data and APIs, Competitor research · Enterprise

    Enterprise SERP tracking and analytics for large keyword sets, from Moz

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Questions

Software: FAQs

How do I choose the best SEO tools for my team?

Start with the jobs you do every week, such as tracking, auditing or reporting, and pick one tool per job before looking at all-in-one suites. Check data freshness, user seats and export limits, because these usually decide the real cost. Trial two options side by side on the same site before you commit.

Are free SEO tools good enough for professional work?

Free tools cover a lot of ground, especially Google Search Console, Google Analytics and the free tiers of crawlers. They tend to cap the number of URLs, keywords or projects, which is where agencies and larger sites hit limits. Many teams run free tools for checks and pay for one or two core platforms.