Scrunch
AI search visibility platform with monitoring and an agent-ready version of brand websites
Compare SEO tools across every part of the job, from rank tracking and site audits to reporting and AI visibility. Each listing shows the pricing model and whether there is a free trial, so you can separate free SEO tools from paid SEO software. Ratings come from verified members who use these products day to day.
39 software · based in New York, USA, San Francisco, USA, London, UK
AI search visibility platform with monitoring and an agent-ready version of brand websites
Tracks and improves brand visibility and citations across AI search engines
Generative visibility platform for measuring and improving presence in AI and Google
Search and AI visibility platform for keyword research, audits, rankings and backlinks
All-in-one SEO software for site audits, rank tracking and backlink monitoring
SEO and AI search toolkit for keyword research, rank tracking and AI brand visibility
SEO audit tool that turns site issues into a prioritised to-do list
Website quality platform covering accessibility, SEO, AI search and analytics
Links AI search visibility tracking to SEO content work and page optimisation
Competitor research tool showing rival keywords, Google Ads history and backlinks
Enterprise SERP tracking and analytics for large keyword sets, from Moz
Keyword research, site audit and AI search visibility tool for small businesses
SEO tool suite with white-label reporting and client portals for agencies
Daily rank tracking, keyword research and on-page checks for websites and agencies
Listings, local search and AI search visibility platform for multi-location brands
Start with the jobs you do every week, such as tracking, auditing or reporting, and pick one tool per job before looking at all-in-one suites. Check data freshness, user seats and export limits, because these usually decide the real cost. Trial two options side by side on the same site before you commit.
Free tools cover a lot of ground, especially Google Search Console, Google Analytics and the free tiers of crawlers. They tend to cap the number of URLs, keywords or projects, which is where agencies and larger sites hit limits. Many teams run free tools for checks and pay for one or two core platforms.