S Recommended by SMC
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All-in-one SEO software for site audits, rank tracking and backlink monitoring
Pricing Freemium
Starting price €59.90/month
Free trial Yes
Headquarters Nuremberg, Germany Features Site auditing Rank tracking Backlinks Keyword research Competitor research Technical monitoring
About Seobility is all-in-one SEO software from Seobility GmbH, based in Nuremberg, Germany. It is aimed at small and medium businesses, freelancers, agencies and local businesses, and is designed to be usable by both beginners and experienced SEO professionals. The website audit crawls a site to find technical problems such as broken links, duplicate content and slow pages, with recommendations for both search and AI… Read more
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SS Recommended by SMC
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SEO and AI search toolkit for keyword research, rank tracking and AI brand visibility
Pricing Paid
Starting price $129/month
Free trial Yes Features Keyword research Rank tracking AI search visibility Competitor research Site auditing Backlinks
About Similarweb Search Intelligence is the SEO and AI search product from Similarweb, the publicly listed digital data company. It is aimed at SEO managers, marketers, researchers and analysts who want search data alongside Similarweb's traffic and competitor estimates. The SEO tools include keyword research with metrics such as zero-click rate, a daily rank tracker that also reports visibility in Google AI Overviews,… Read more
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S Recommended by SMC
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SEO audit tool that turns site issues into a prioritised to-do list
Pricing Paid
Starting price $49/month
Free trial Yes Features Site auditing Reporting Keyword research Backlinks Ecommerce SEO Competitor research
About SiteGuru is an SEO audit tool for online marketers, Shopify stores and agencies. Rather than presenting a long list of errors, it turns audit findings into a prioritised task list so teams know which technical, on-page and content fixes to tackle first. Website checks cover content, technical issues, indexation, sitemaps, structured data, page speed, hreflang and Shopify SEO. Performance reports group keywords by… Read more
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S Recommended by SMC
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Links AI search visibility tracking to SEO content work and page optimisation
Pricing Paid
Starting price $499/month
Free trial Yes Features AI search visibility Content optimisation Rank tracking Competitor research Content writing
About Slate is an AI search and SEO platform from Slate HQ, built for marketing teams that want visibility data and content execution in one place. It finds growth opportunities across SEO, AI search, content and wider web presence, then carries out much of the work itself. Its AI Visibility Tracker runs buying-intent prompts across the main AI engines to measure share of voice, mentions and citations, traces AI answers… Read more
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S Recommended by SMC
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Competitor research tool showing rival keywords, Google Ads history and backlinks
Pricing Paid
Starting price $39/month
Headquarters Scottsdale, USA Features Competitor research Keyword research PPC management Rank tracking Backlinks Reporting
About SpyFu is a competitor research platform for SEO and Google Ads, made by SpyFu, a company based in Scottsdale, Arizona. It is used by marketers, agencies and PPC managers who want to see which keywords competitors rank for and buy, and how that has changed over time. On the SEO side, SpyFu shows the organic keywords a domain ranks for, the backlinks and content behind those rankings, and SERP analysis for individual… Read more
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S Recommended by SMC
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Content optimisation and AI search visibility tracking for SEO and content teams
Pricing Paid
Starting price $49/month
Headquarters Wrocław, Poland Features Content optimisation Content writing AI search visibility Keyword research
About Surfer, long known as Surfer SEO, is an SEO content and AI search visibility platform from Surfer Sp. z o.o. in Wrocław, Poland, part of the Positive group. It is used by content and SEO teams, agencies, in-house marketers and writers who want pages that rank in Google and get cited in AI answers. The Content Editor builds outlines and drafts with AI and gives live guidance while writing, with templates and brand… Read more
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U Recommended by SMC
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Keyword research, site audit and AI search visibility tool for small businesses
Pricing Freemium
Starting price $29/month
Free trial Yes Features Keyword research Site auditing Rank tracking Backlinks Competitor research AI search visibility
About Ubersuggest is an SEO tool from Neil Patel Digital, the marketing company led by Neil Patel. It is aimed at small businesses, bloggers, freelancers and agencies that want keyword, competitor and audit data at a lower price than larger SEO suites. Ubersuggest offers keyword research with search volume, difficulty and AI keyword suggestions, domain overviews for competitor analysis, backlink data, site audits and rank… Read more
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W Recommended by SMC
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SEO tool suite with white-label reporting and client portals for agencies
Pricing Paid
Starting price $32/month
Free trial Yes Features Rank tracking Keyword research Site auditing Backlinks Reporting Competitor research
About WebCEO is an SEO and digital marketing tool suite from WebCEO LLC. It is aimed at agencies and in-house teams that need to analyse sites, report to clients and generate leads, and it also offers a do-it-yourself SEO checklist for smaller businesses. The suite includes rank tracking, keyword research, site audits, an SEO content checker, internal link analysis and a backlink checker, along with toxic link detection,… Read more
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W Recommended by SMC
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Daily rank tracking, keyword research and on-page checks for websites and agencies
Pricing Paid
Free trial Yes
Headquarters Stockholm, Sweden Features Rank tracking Keyword research Competitor research Local SEO Content optimisation Reporting
About Wincher is a search visibility platform from Wincher International AB, based in Stockholm. It is built around daily Google rank tracking and is aimed at small business owners, marketers and agencies that want a clear view of how their keywords and pages perform. The rank tracker records positions every day, supports local tracking by location and compares rankings against competitors over time, with page-level… Read more
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A Recommended by SMC
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Daily and on-demand rank tracking for agencies and enterprise SEO teams
Pricing Paid
Starting price €224/month
Headquarters Aarhus, Denmark Features Rank tracking AI search visibility Competitor research Reporting
About AccuRanker is a rank tracking platform made by AccuRanker, a company based in Aarhus, Denmark, that launched in March 2013. It is built for SEO agencies and in-house enterprise teams that need to monitor keyword positions at scale, often across millions of keywords collected every day. The core product tracks rankings on Google and Bing, with daily updates and on-demand refreshes when a team needs fresh data. Users… Read more
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AW Recommended by SMC
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Rank tracking, SERP analysis and AI visibility tracking with white-label reports
Pricing Paid
Starting price $139/month
Free trial Yes
Headquarters Craiova, Romania Features Rank tracking AI search visibility Competitor research Reporting
About Advanced Web Ranking (AWR) is a rank tracking and SERP analysis platform made by Caphyon, a software company whose founders started it in 2002. It is used by SEO agencies, enterprise teams and freelance consultants, and agency plans include unlimited projects, users and reports. AWR tracks rankings daily, weekly or on demand across Google, YouTube, Amazon and country-specific engines such as Baidu and Naver, by… Read more
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AI Recommended by SMC
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WordPress SEO plugin for on-page analysis, sitemaps, schema and local SEO
Pricing Freemium
Starting price $49.50/year Features Content optimisation Schema and structured data Local SEO Ecommerce SEO Rank tracking Content writing
About All in One SEO, known as AIOSEO, is an SEO plugin for WordPress from Semper Plugins, part of the Awesome Motive family of WordPress products. It is used by bloggers, small businesses, online shops and agencies who want to manage SEO from inside the WordPress dashboard, and the vendor reports more than 3 million sites using it. TruSEO on-page analysis scores each post and gives a checklist in the editor. The plugin… Read more
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A Recommended by SMC
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Live Google People Also Ask data for question research and content planning
Pricing Paid
Starting price $12/month
Headquarters Norwich, UK Features Keyword research Content optimisation SERP data and APIs
About AlsoAsked is a keyword and question research tool made by Candour, a search marketing agency based in Norwich, UK. It is built for SEOs, content writers and strategists who want to understand the questions people ask around a topic and how Google groups them. The tool pulls live "People Also Ask" data from Google and displays it as a visual graph of connected questions, which helps with topic clustering, search… Read more
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A Recommended by SMC
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AEO and GEO platform that tracks brand visibility in AI answers and suggests content fixes
Pricing Freemium
Starting price $295/month
Headquarters San Francisco, USA Features AI search visibility Competitor research Content optimisation Dashboards Reporting
About AthenaHQ is an answer engine optimisation (AEO) and generative engine optimisation (GEO) platform from a San Francisco company that went through Y Combinator. It is built for marketing teams, including SEO, PR, content and brand marketers, as well as agencies and enterprises. The platform tracks how a brand appears across ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Claude, Copilot, Grok,… Read more
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BW Recommended by SMC
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Free Microsoft tool for Bing search performance, indexing and Copilot citation data
Pricing Free
Headquarters Redmond, USA Features Analytics Site auditing Keyword research Backlinks AI search visibility Technical monitoring
About Bing Webmaster Tools is a free service from Microsoft that gives site owners and SEO teams data on how a website is crawled, indexed and shown in Bing search. Sites are added and verified through a Microsoft account, and settings can be imported from Google Search Console. The search performance report shows clicks, impressions and positions for queries and pages in Bing. Site owners can submit URLs and sitemaps,… Read more
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B Recommended by SMC
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Agentic marketing platform for improving how AI represents enterprise brands
Pricing Enterprise
Headquarters New York, USA Features AI search visibility Competitor research Content optimisation Analytics PPC management
About Bluefish is an agentic marketing platform that helps enterprise brands improve how AI systems represent and recommend them. The New York company was co-founded in 2024 by CEO Alex Sherman, and it works mainly with large brands, stating that more than 10% of the Fortune 500 are customers. It is designed for whole marketing organisations, including brand, content, search, PR, social, paid media and retail teams. The… Read more
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B Recommended by SMC
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Enterprise SEO and AEO platform for search, AI Overviews and ChatGPT visibility
Pricing Enterprise
Headquarters San Mateo, USA Features AI search visibility Keyword research Content optimisation Site auditing Local SEO Ecommerce SEO
About BrightEdge is an enterprise SEO and answer engine optimisation platform made by BrightEdge, founded in 2007 by Jim Yu and Lemuel Park. It is aimed at midsize, enterprise and multi-market businesses that need to manage search performance and AI search visibility across many sites, markets and teams. Data Cube X provides keyword research built on billions of data points and years of historical data. AI Hyper Cube… Read more
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C Recommended by SMC
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Data enrichment and AI research workflows for outreach, prospecting and audiences
Pricing Freemium
Starting price $185/month
Free trial Yes
Headquarters New York, USA Features Workflow automation Digital PR and outreach Competitor research
About Clay is a go-to-market data and workflow platform made by Clay, a New York company. It combines access to many data providers with AI research agents and automation, and is used by sales, marketing and RevOps teams, as well as agencies running outreach and link building campaigns. For search marketing and digital PR, Clay is used to build prospect lists of sites, publishers, journalists and companies, enrich them… Read more
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D Recommended by SMC
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Pay-as-you-go APIs for SERP, keyword, backlink and AI search data
Pricing Paid
Starting price $50 (pay as you go)
Free trial Yes
Headquarters Kharkiv, Ukraine Features SERP data and APIs Keyword research Backlinks AI search visibility
About DataForSEO is a provider of SEO and marketing data through APIs, used by SEO agencies, SEO software companies, media, ecommerce and enterprise teams. The project began in 2011 as in-house software for an SEO agency and launched its first API in 2016. The company is based in Ukraine, with addresses in Kharkiv and Tallinn, Estonia. Its APIs cover SERP results, keyword data, backlinks, domain analytics, on-page… Read more
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D Recommended by SMC
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Tracks search rankings, competitors and brand visibility across AI platforms
Pricing Paid
Starting price $19/month
Free trial Yes Features Rank tracking AI search visibility Competitor research Content optimisation
About DotSuite is a search and AI visibility platform from Dot SEO Tools, built in India and serving customers in India, Asia Pacific and globally. It is aimed at startups, small businesses, agencies and larger teams that want to follow both their search rankings and their presence in AI answers. The platform tracks search rankings and competitor movement, and monitors prompts and brand mentions across ChatGPT, Gemini and… Read more
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E Recommended by SMC
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AI brand discovery platform measuring visibility in AI models and running ChatGPT ads
Pricing Paid
Starting price $60/month
Headquarters New York, USA Features AI search visibility Competitor research Content optimisation Site auditing PPC management
About Evertune is an AI marketing platform for brand discovery in AI search, made by Evertune AI, a New York company founded in 2024 by former executives of The Trade Desk. It is used by advertisers and agencies that want to measure and improve how AI models present their brand. The platform is organised into four stages. Explore uses a Prompt Agent to find the questions consumers ask AI in a category and group them into… Read more
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G Recommended by SMC
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AEO platform for AI search visibility, content and revenue attribution
Pricing Paid
Starting price $295/month
Free trial Yes
Headquarters New York, USA Features AI search visibility Content optimisation Content writing Analytics Attribution Ecommerce SEO
About Goodie, also known as Goodie AI, is an answer engine optimisation (AEO) platform from a New York company founded in 2024 by Mostafa Elbermawy. It is aimed at founders, CMOs, PR teams, SEO specialists and agencies, with use cases across sectors such as travel, retail, SaaS, finance, healthcare and media. Goodie combines prompt research and visibility monitoring across ChatGPT, Claude, Perplexity, Gemini, Copilot,… Read more
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G Recommended by SMC
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AI agent builder for marketing teams, with SEO, content and AI visibility templates
Pricing Freemium
Starting price $37/month
Free trial Yes
Headquarters San Francisco, USA Features Workflow automation Content optimisation Keyword research Reporting
About Gumloop is an AI agent builder made by Gumloop, a Y Combinator company founded in 2023. Teams describe a task in plain language and Gumloop builds an agent that connects to their business apps, runs on triggers and produces outputs such as documents, dashboards and web apps. It is aimed at marketing, sales, support and operations teams that want to automate work without engineering help. Gumloop publishes ready-made… Read more
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I Recommended by SMC
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Local SEO and AI visibility audits that agencies use to win and report on clients
Pricing Enterprise
Headquarters Derby, UK Features Site auditing Local SEO AI search visibility Competitor research Reporting
About Insites is an audit platform from Insites Technologies Ltd, based in Derby, UK. It is built for marketing agencies, sales teams and partners such as directories, web hosts and telecoms providers that sell digital services to small and local businesses, and need clear evidence of where a prospect's online presence falls short. An audit runs in about 60 seconds and covers SEO, local SEO, AI search visibility,… Read more
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