A Recommended by SMC
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Search listening tool that maps the questions and phrases people search for
Pricing Freemium
Starting price $20/month Features Keyword research Content optimisation Content writing
About AnswerThePublic is a search listening and keyword research tool owned by NP Digital, the agency founded by Neil Patel, which acquired it in 2022. It is used by marketers, SEOs, content creators, PR teams and consumer researchers to find content ideas and understand what audiences want to know. The tool takes a keyword and surfaces the questions, prepositions, comparisons and related searches people type into search… Read more
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B Recommended by SMC
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Agentic marketing platform for improving how AI represents enterprise brands
Pricing Enterprise
Headquarters New York, USA Features AI search visibility Competitor research Content optimisation Analytics PPC management
About Bluefish is an agentic marketing platform that helps enterprise brands improve how AI systems represent and recommend them. The New York company was co-founded in 2024 by CEO Alex Sherman, and it works mainly with large brands, stating that more than 10% of the Fortune 500 are customers. It is designed for whole marketing organisations, including brand, content, search, PR, social, paid media and retail teams. The… Read more
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B Recommended by SMC
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Enterprise platform for crawling, log analysis and optimising sites for search and AI
Pricing Enterprise Features Crawling Log analysis AI search visibility Ecommerce SEO Technical monitoring Site auditing
About Botify is an enterprise search optimisation platform founded in 2012 by Adrien Menard, Thomas Grange and a third co-founder. It is used by large ecommerce, publishing and enterprise websites that want their content crawled, indexed and recommended by search engines and AI tools. The company has offices in New York, London, Paris, Singapore, Sydney and Tokyo. The platform is grouped into three areas. AI Readiness… Read more
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C Recommended by SMC
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Automated on-page SEO using Google Search Console data, from titles to schema
Pricing Paid
Starting price $59/month Features Content optimisation Schema and structured data AI search visibility Analytics
About ClickRank is an AI SEO automation tool operated by ClickRank LLC. It uses a site's Google Search Console data to find and apply on-page improvements, and is aimed at website owners, small businesses, consultants and agencies that want SEO changes made without developer help. Once connected, ClickRank suggests and applies changes to title tags and meta descriptions to lift click-through rates, writes image alt text… Read more
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D Recommended by SMC
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Pay-as-you-go APIs for SERP, keyword, backlink and AI search data
Pricing Paid
Starting price $50 (pay as you go)
Free trial Yes
Headquarters Kharkiv, Ukraine Features SERP data and APIs Keyword research Backlinks AI search visibility
About DataForSEO is a provider of SEO and marketing data through APIs, used by SEO agencies, SEO software companies, media, ecommerce and enterprise teams. The project began in 2011 as in-house software for an SEO agency and launched its first API in 2016. The company is based in Ukraine, with addresses in Kharkiv and Tallinn, Estonia. Its APIs cover SERP results, keyword data, backlinks, domain analytics, on-page… Read more
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G Recommended by SMC
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AEO platform for AI search visibility, content and revenue attribution
Pricing Paid
Starting price $295/month
Free trial Yes
Headquarters New York, USA Features AI search visibility Content optimisation Content writing Analytics Attribution Ecommerce SEO
About Goodie, also known as Goodie AI, is an answer engine optimisation (AEO) platform from a New York company founded in 2024 by Mostafa Elbermawy. It is aimed at founders, CMOs, PR teams, SEO specialists and agencies, with use cases across sectors such as travel, retail, SaaS, finance, healthcare and media. Goodie combines prompt research and visibility monitoring across ChatGPT, Claude, Perplexity, Gemini, Copilot,… Read more
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J Recommended by SMC
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Cloud crawler and log analyser for technical SEO on large websites
Pricing Paid
Starting price €299/month
Free trial Yes
Headquarters Tallinn, Estonia Features Crawling Log analysis Site auditing AI search visibility Technical monitoring
About JetOctopus is a cloud based technical SEO crawler and log analyser made by Jet Octopus OÜ, based in Tallinn, Estonia. It is aimed at large websites where indexation problems affect revenue, including ecommerce and marketplace sites, agencies managing multiple domains and independent technical SEO consultants. The crawler handles large sites quickly and includes a JavaScript crawler that shows how bots render pages,… Read more
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L Recommended by SMC
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Website optimisation platform for technical SEO, AI search readiness and site health
Pricing Enterprise
Headquarters London, UK Features Crawling Site auditing Technical monitoring AI search visibility Page speed
About Lumar is a website optimisation platform for technical SEO, AI search visibility, site speed and web accessibility. It was founded in 2010 as Deepcrawl and renamed Lumar in 2022. It is built for enterprise SEO teams, digital teams and developers who look after large or complex websites. The platform is organised into several apps. Analyze crawls and audits websites at scale with built in reports and prioritisation.… Read more
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M Recommended by SMC
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AI content planning tool for content inventories, briefs, topic clusters and optimisation
Pricing Freemium
Free trial Yes
Headquarters Boston, USA Features Content optimisation Keyword research Competitor research Content writing
About MarketMuse is an AI based content planning and optimisation platform for SEO and content teams. It was founded in Boston in 2013 by Aki Balogh, with Jeff Coyle joining as co-founder in 2015, and was acquired by Siteimprove in October 2024. It is used by publishers, brands and agencies that need to plan and improve content across large sites. The platform builds a site inventory and analyses content at scale, showing… Read more
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O Recommended by SMC
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Technical SEO platform combining crawl, log and Search Console data for large sites
Pricing Enterprise Features Crawling Log analysis Site auditing AI search visibility Technical monitoring
About Oncrawl is a cloud based technical SEO platform for large and complex websites. It was created in France and has been part of BrightEdge since 2022, while continuing to operate under its own brand. It is aimed at enterprise SEO teams, ecommerce sites and agencies that need unsampled data on how search engines and AI bots treat their sites. The Crawler runs technical audits, tracks site health over time and analyses… Read more
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PA Recommended by SMC
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AI search analytics for tracking brand visibility, rankings and sources in AI answers
Pricing Paid
Starting price $95/month
Free trial Yes
Headquarters Berlin, Germany Features AI search visibility Competitor research Reporting Analytics
About Peec AI is an AI search analytics platform from Peec AI, a Berlin company founded in 2025. It shows marketing teams, brands and agencies how AI platforms discover, describe and recommend their brand compared with competitors. Users set up and organise the prompts they want to monitor, with AI-suggested prompts and search volume data to help choose them. The platform then tracks visibility, position and sentiment… Read more
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P Recommended by SMC
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Outreach platform for link building, digital PR and earning citations in AI search answers
Pricing Paid
Starting price $210/month
Free trial Yes Features Digital PR and outreach Backlinks AI search visibility Reporting
About Pitchbox is an outreach platform for link building, digital PR and what the company calls AEO outreach, aimed at getting brands mentioned and cited in AI search answers as well as ranking in search. It is used by SEO agencies, in-house search teams and link builders who run outreach campaigns at volume. The platform finds relevant publishers from a topic, keywords or competitor sites, then pulls contact data with a… Read more
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RM Recommended by SMC
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WordPress SEO plugin with schema, keyword tracking and AI content tools
Pricing Freemium
Starting price $5.59/month
Headquarters Gurugram, India Features Content optimisation Schema and structured data Rank tracking Content writing
About Rank Math is an SEO plugin for WordPress made by Rank Math, a company based in Gurugram, India, co-founded by Bhanu Ahluwalia, Nimit Kashyap and Suraj Vibhute. It is used by bloggers, small businesses, ecommerce sites and agencies that manage WordPress websites, and is available as a free plugin with paid PRO and higher plans. The plugin handles on page optimisation inside the WordPress editor and lets site owners… Read more
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R Recommended by SMC
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AI visibility tracker for brand mentions, citations and sentiment across AI search engines
Pricing Paid
Starting price $99/month
Free trial Yes
Headquarters Vienna, Austria Features AI search visibility Competitor research Site auditing Dashboards
About Rankscale is an AI visibility platform made by Rankscale GmbH, an Austrian company. It tracks how brands appear in AI search engines to support answer engine optimisation (AEO) and generative engine optimisation (GEO), and is aimed at agencies, enterprise teams and SEO teams that manage several brands. The platform covers more than 17 AI engines, including Google AI Overviews and AI Mode, ChatGPT, Perplexity,… Read more
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R Recommended by SMC
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Google Business Profile management, local rank tracking and AI search monitoring
Pricing Paid
Free trial Yes
Headquarters Gurugram, India Features Local SEO Rank tracking AI search visibility Competitor research
About RightChoice.ai is a local and AI search visibility platform from Genshi Solutions Private Limited, based in Gurugram, India. It is aimed at small businesses, multi-location brands and agencies that manage Google Business Profiles and want to be found in both local search and AI answers. The platform lets users create, verify, manage and protect Google Business listings and view their performance data in one place.… Read more
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S Recommended by SMC
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Tests whether SEO changes worked using Search Console and Analytics data
Pricing Paid
Starting price $50/month
Free trial Yes Features Analytics Reporting Technical monitoring Content optimisation
About SEOTesting is a tool for checking whether SEO changes have worked, made by SanityCheck.io Limited, a company registered in England and Wales. It is used by in-house SEOs and digital agencies who want evidence of the effect of their changes using their own data. Users can run before and after tests on single pages or groups of pages, split tests against control pages, switch tests for redirects and LLM tests. Results… Read more
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S Recommended by SMC
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Real-time search engine results API returning structured JSON data
Pricing Freemium
Starting price $25/month
Headquarters Austin, USA Features SERP data and APIs Rank tracking AI search visibility Local SEO
About SerpApi is an API for collecting search engine results, made by SerpApi, LLC in Austin, USA. It is used by developers, SEO tool builders and data teams that need structured search data without maintaining their own scrapers. The company was founded in 2017. Each request runs in a full browser, solves CAPTCHAs and returns results as structured JSON or Markdown in real time. SerpApi supports Google, including AI… Read more
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S Recommended by SMC
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Enterprise SERP tracking and analytics for large keyword sets, from Moz
Pricing Enterprise
Headquarters Vancouver, Canada Features Rank tracking SERP data and APIs Competitor research Reporting
About STAT, short for STAT Search Analytics, is an enterprise rank tracking and SERP analytics product owned by Moz. STAT was founded in Vancouver, Canada, and Moz acquired it in 2018 to pair its own keyword and link research tools with STAT's daily ranking data. It is aimed at large brands and agencies that track thousands or millions of keywords across many markets, devices and locations. STAT collects rankings every… Read more
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U Recommended by SMC
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Multi-location platform for listings, reviews, local pages and AI search visibility
Pricing Enterprise
Headquarters Berlin, Germany Features Local SEO AI search visibility Analytics Reporting
About Uberall is a location marketing platform for multi-location brands such as retailers, restaurants, hotels, banks and franchises. It was founded in Berlin in 2013 and helps brands manage how each of their locations appears across search, maps, review sites, social media and AI search. Listings management publishes and syncs location data to more than 150 directories and platforms, including Google and Apple, with… Read more
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W Recommended by SMC
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Local SEO software for ranking grids, citations, Google Business Profiles and reviews
Pricing Paid
Starting price $1/month
Headquarters Edmonton, Canada Features Local SEO Rank tracking Reporting
About Whitespark is a Canadian local SEO company, founded in Edmonton in 2005, that makes a set of software tools and also offers done-for-you local SEO services. Its products are used by local businesses, multi-location brands and agencies that manage local search visibility for clients. The Local Rank Tracker monitors local and organic rankings, and Local Ranking Grids show rankings across up to 225 geographic points… Read more
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W Recommended by SMC
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Knowledge graph and structured data platform for visibility in search and AI assistants
Pricing Paid
Starting price €799/month
Headquarters Rome, Italy Features Schema and structured data AI search visibility Ecommerce SEO Content optimisation
About WordLift is an AI discovery platform that helps brands get found and recommended by search engines and AI assistants. It is made by WordLift srl, based in Rome, Italy, and founded in 2017. It is used by publishers, ecommerce and retail businesses and agencies working on structured data and entity based SEO. The platform builds a dynamic knowledge graph from a site's content and data, linking entities through… Read more
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YS Recommended by SMC
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WordPress SEO plugin for on-page optimisation, structured data and AI drafted metadata
Pricing Freemium
Starting price £118.80/year
Headquarters Wijchen, Netherlands Features Content optimisation Schema and structured data Site auditing Content writing
About Yoast SEO is a WordPress plugin for on page and technical SEO, made by Yoast BV, a company founded by Joost de Valk in 2010 and based in Wijchen, the Netherlands. It is used by site owners, bloggers, content teams and agencies running WordPress sites, with a free version and a paid Premium version. The plugin gives real time SEO and readability feedback while writing, checks posts against up to five keyphrases,… Read more
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A Recommended by SMC
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PPC audit, ad testing and optimisation software for Google Ads and Microsoft Ads
Pricing Paid
Free trial Yes
Headquarters London, UK Features PPC management Bid management Reporting
About Adalysis is PPC management software for Google Ads and Microsoft Advertising, made by Adalysis Ltd in London. It was founded in 2013 by PPC specialists Brad Geddes and Emmanuel Gad and started as ad testing software before growing into a wider optimisation suite for agencies and in-house paid search managers. The platform runs more than 100 automated audit checks, with custom alerts and automated actions when… Read more
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AA Recommended by SMC
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Enterprise web and app analytics from Adobe with attribution and anomaly detection
Pricing Enterprise
Headquarters San Jose, USA Features Analytics Attribution Reporting Dashboards
About Adobe Analytics is an enterprise digital analytics product made by Adobe and sold as part of Adobe Experience Cloud. It is used by large organisations, often in retail, media, travel and financial services, to analyse behaviour across websites and mobile apps and to measure the performance of marketing channels. Analysis Workspace is the main interface, a browser-based canvas where analysts build drag-and-drop… Read more
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