AS Recommended by SMC
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SEO and AI visibility platform for agencies, from content and links to client reports
Pricing Paid
Free trial Yes
Headquarters Miami, USA Features Content writing Keyword research Backlinks AI search visibility Reporting
About Adaptify SEO is an SEO and AI visibility platform from Adaptify, built for marketing agencies that want to deliver more search work to clients without adding staff. It brings keyword research, content production, link building and client reporting into one dashboard. Keyword strategy tools build keyword clusters, run gap analysis against competitors and turn the results into content plans. The content feature writes… Read more
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AW Recommended by SMC
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Rank tracking, SERP analysis and AI visibility tracking with white-label reports
Pricing Paid
Starting price $139/month
Free trial Yes
Headquarters Craiova, Romania Features Rank tracking AI search visibility Competitor research Reporting
About Advanced Web Ranking (AWR) is a rank tracking and SERP analysis platform made by Caphyon, a software company whose founders started it in 2002. It is used by SEO agencies, enterprise teams and freelance consultants, and agency plans include unlimited projects, users and reports. AWR tracks rankings daily, weekly or on demand across Google, YouTube, Amazon and country-specific engines such as Baidu and Naver, by… Read more
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A Recommended by SMC
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White-label client reporting and dashboards for marketing and SEO agencies
Pricing Paid
Starting price $20/client/month (billed annually)
Free trial Yes
Headquarters Toronto, Canada Features Reporting Dashboards Rank tracking AI search visibility Analytics
About AgencyAnalytics is a client reporting and analytics platform for marketing agencies, made by AgencyAnalytics, a Canadian company founded in 2010. It pulls data from more than 90 marketing platforms into live dashboards, automated white-label reports and a branded client portal, so agencies can show clients how their SEO, paid search and social work is performing. For SEO reporting, it connects to Google Search… Read more
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A Recommended by SMC
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SEO and marketing platform for backlinks, keywords, site audits and AI brand visibility
Pricing Freemium
Starting price £23/month
Headquarters Singapore Features Backlinks Keyword research Site auditing Rank tracking Competitor research AI search visibility
About Ahrefs is a marketing platform made by Ahrefs, a bootstrapped company headquartered in Singapore with a team spread across many countries. It is used by SEO specialists, content marketers and agencies to analyse search visibility for their own sites and for competitors. Site Explorer shows a domain's backlinks, referring domains, organic keywords and top pages, based on Ahrefs' own web crawler. Keywords Explorer… Read more
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A Recommended by SMC
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Live Google People Also Ask data for question research and content planning
Pricing Paid
Starting price $12/month
Headquarters Norwich, UK Features Keyword research Content optimisation SERP data and APIs
About AlsoAsked is a keyword and question research tool made by Candour, a search marketing agency based in Norwich, UK. It is built for SEOs, content writers and strategists who want to understand the questions people ask around a topic and how Google groups them. The tool pulls live "People Also Ask" data from Google and displays it as a visual graph of connected questions, which helps with topic clustering, search… Read more
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A Recommended by SMC
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AEO and GEO platform that tracks brand visibility in AI answers and suggests content fixes
Pricing Freemium
Starting price $295/month
Headquarters San Francisco, USA Features AI search visibility Competitor research Content optimisation Dashboards Reporting
About AthenaHQ is an answer engine optimisation (AEO) and generative engine optimisation (GEO) platform from a San Francisco company that went through Y Combinator. It is built for marketing teams, including SEO, PR, content and brand marketers, as well as agencies and enterprises. The platform tracks how a brand appears across ChatGPT, Perplexity, Google AI Overviews, Google AI Mode, Gemini, Claude, Copilot, Grok,… Read more
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B Recommended by SMC
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Agentic marketing platform for improving how AI represents enterprise brands
Pricing Enterprise
Headquarters New York, USA Features AI search visibility Competitor research Content optimisation Analytics PPC management
About Bluefish is an agentic marketing platform that helps enterprise brands improve how AI systems represent and recommend them. The New York company was co-founded in 2024 by CEO Alex Sherman, and it works mainly with large brands, stating that more than 10% of the Fortune 500 are customers. It is designed for whole marketing organisations, including brand, content, search, PR, social, paid media and retail teams. The… Read more
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B Recommended by SMC
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Enterprise SEO and AEO platform for search, AI Overviews and ChatGPT visibility
Pricing Enterprise
Headquarters San Mateo, USA Features AI search visibility Keyword research Content optimisation Site auditing Local SEO Ecommerce SEO
About BrightEdge is an enterprise SEO and answer engine optimisation platform made by BrightEdge, founded in 2007 by Jim Yu and Lemuel Park. It is aimed at midsize, enterprise and multi-market businesses that need to manage search performance and AI search visibility across many sites, markets and teams. Data Cube X provides keyword research built on billions of data points and years of historical data. AI Hyper Cube… Read more
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B Recommended by SMC
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Local SEO platform for rank tracking, citations, Google Business Profile and reviews
Pricing Paid
Starting price $31/month
Free trial Yes
Headquarters Brighton, UK Features Local SEO Rank tracking AI search visibility Reporting
About BrightLocal is a local SEO platform made by BrightLocal Ltd, based in Brighton, UK. It is built for agencies, multi-location businesses and single-location owners who need to improve how they appear in local search, Google Maps and, more recently, AI answers. The Track plan covers local rank tracking with geo-grid maps, citation monitoring, Google Business Profile audits and a Local AI Visibility Tracker that shows… Read more
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C Recommended by SMC
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AI assistant from OpenAI for search research, content drafting and data analysis
Pricing Freemium
Starting price $8/month
Headquarters San Francisco, USA Features AI assistants Content writing Keyword research Analytics
About ChatGPT is an AI assistant made by OpenAI, the San Francisco research company. Search marketers, content teams and agencies use it to research topics, draft and edit copy, and analyse data, and it is also one of the AI answer engines that brands now track for visibility. For SEO work, ChatGPT can search the web and cite sources, which helps with topic research and with checking how a brand or competitor is described… Read more
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C Recommended by SMC
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AI assistant from Anthropic for research, long-form content, analysis and coding
Pricing Freemium
Starting price $20/month
Headquarters San Francisco, USA Features AI assistants Content writing Analytics Keyword research
About Claude is an AI assistant made by Anthropic, the AI safety company based in San Francisco. SEO specialists, content teams and analysts use it for research, writing, document analysis and building small tools and scripts, and its answers are also a source that brands monitor for AI search visibility. Claude can search the web, and its Research feature runs longer investigations that return cited reports, which suits… Read more
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E Recommended by SMC
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AI brand discovery platform measuring visibility in AI models and running ChatGPT ads
Pricing Paid
Starting price $60/month
Headquarters New York, USA Features AI search visibility Competitor research Content optimisation Site auditing PPC management
About Evertune is an AI marketing platform for brand discovery in AI search, made by Evertune AI, a New York company founded in 2024 by former executives of The Trade Desk. It is used by advertisers and agencies that want to measure and improve how AI models present their brand. The platform is organised into four stages. Explore uses a Prompt Agent to find the questions consumers ask AI in a category and group them into… Read more
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G Recommended by SMC
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AI assistant from Google for research, content and analysis across Google apps
Pricing Freemium
Starting price £4.49/month
Free trial Yes
Headquarters Mountain View, USA Features AI assistants Content writing Keyword research Analytics
About Gemini is Google's AI assistant, available on the web, in mobile apps and inside Google Workspace. Marketers and SEO teams use it to research topics, draft content and analyse data, and because it shares models with Google Search's AI features, it is also watched closely by teams working on AI search visibility. Gemini includes Deep Research, which browses the web and compiles cited reports on a topic, market or… Read more
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GS Recommended by SMC
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Free Google tool that reports search performance, indexing and site issues for a website
Pricing Free
Headquarters Mountain View, USA Features Analytics Technical monitoring Page speed Schema and structured data Reporting
About Google Search Console is a free service from Google that shows site owners, developers and SEO teams how a website performs in Google Search. Access requires a Google account and verified ownership of the site, after which the data comes directly from Google's own index and search logs. The Performance report lists the queries that bring visitors to a site, with clicks, impressions, click-through rate and average… Read more
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G Recommended by SMC
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AI assistant from xAI with real-time X and web search for research and content
Pricing Freemium Features AI assistants Content writing Competitor research
About Grok is an AI assistant made by xAI, the AI company that became part of SpaceX in 2026. It is available at grok.com, in mobile apps and inside X, and is used by marketers for research, content drafting and following live conversations about brands, topics and competitors. Grok's distinguishing feature for search and social marketers is its access to real-time posts on X alongside web search, which helps with trend… Read more
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G Recommended by SMC
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AI agent builder for marketing teams, with SEO, content and AI visibility templates
Pricing Freemium
Starting price $37/month
Free trial Yes
Headquarters San Francisco, USA Features Workflow automation Content optimisation Keyword research Reporting
About Gumloop is an AI agent builder made by Gumloop, a Y Combinator company founded in 2023. Teams describe a task in plain language and Gumloop builds an agent that connects to their business apps, runs on triggers and produces outputs such as documents, dashboards and web apps. It is aimed at marketing, sales, support and operations teams that want to automate work without engineering help. Gumloop publishes ready-made… Read more
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L Recommended by SMC
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AI search analytics for keyword rankings, citations and share of voice in AI answers
Pricing Paid
Starting price $79/month
Free trial Yes
Headquarters London, UK Features AI search visibility Rank tracking Keyword research Competitor research Reporting
About LLMrefs is an AI search analytics platform and brand visibility tracker from LLMrefs, a London company led by founder and CEO James Berry. It is used by marketing teams, SEO professionals, agencies and growth teams who want to measure how often their brand appears in AI-generated answers. The platform works from keywords rather than single prompts, generating fan-out prompts for each keyword and tracking rankings… Read more
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LF Recommended by SMC
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Geo-grid local rank tracking and AI visibility scans for Google Maps and AI search
Pricing Paid
Starting price $24.99/month
Free trial Yes Features Local SEO Rank tracking AI search visibility Reporting
About Local Falcon is a local rank tracking platform made by Local Falcon LLC, built around geo-grid scans that show how a business ranks at many points across a map. It is used by local SEO agencies, multi-location brands and businesses that rely on Google Maps visibility. Scans run on Google Maps and Apple Maps with grid sizes from 3x3 to 21x21, and results are summarised with metrics such as Share of Local Voice and… Read more
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M Recommended by SMC
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Suite of SEO tools for keyword research, SERP analysis, rank tracking and backlinks
Pricing Freemium
Headquarters Bratislava, Slovakia Features Keyword research Rank tracking Backlinks Competitor research AI search visibility
About Mangools is a suite of SEO tools made by Mangools, a company based in Bratislava, Slovakia, that has been building SEO software since 2014. It is aimed at bloggers, small businesses, freelancers and agencies that want simple tools for everyday keyword and ranking work. The suite has five main tools. KWFinder handles keyword research with search volume and keyword difficulty, SERPChecker analyses local search results… Read more
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MC Recommended by SMC
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Microsoft's AI assistant for web research and drafting, built into Microsoft 365 apps
Pricing Freemium
Starting price $9.99/month
Free trial Yes
Headquarters Redmond, USA Features AI assistants Content writing Analytics
About Microsoft Copilot is the AI assistant made by Microsoft, available on the web, in Windows, in mobile apps and inside Microsoft 365. Marketers use it for web research, drafting and working with documents and spreadsheets, and because its web answers draw on Bing search, it is one of the AI platforms brands review when checking their visibility in AI answers. Copilot answers questions with linked web sources, which… Read more
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MV Recommended by SMC
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Mistral AI's work assistant for web research, deep research reports and agents
Pricing Freemium
Starting price $14.99/month
Headquarters Paris, France Features AI assistants Content writing Workflow automation
About Mistral Vibe is the AI assistant made by Mistral AI, the Paris AI company. It was known as Le Chat until May 2026, when Mistral merged it with its coding agent under the Vibe name. It is used by marketers and agencies for research, content work and delegating multi-step tasks, and appeals to European teams that want an EU-based provider. Vibe can search the web for quick answers and produce deep research reports… Read more
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MP Recommended by SMC
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SEO toolset for keyword research, link analysis, site crawls and AI visibility tracking
Pricing Paid
Starting price $49/month
Free trial Yes
Headquarters Seattle, USA Features Keyword research Backlinks Rank tracking Site auditing AI search visibility Competitor research
About Moz Pro is an SEO software suite made by Moz, a search marketing company with more than 20 years in the field. It is designed for small businesses, in-house marketers and agencies, and is the main paid product alongside Moz Local, STAT and the Moz API. Moz Pro covers keyword research, rank tracking, site crawls and link research based on Moz's own link index and metrics such as Domain Authority and Brand Authority.… Read more
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N Recommended by SMC
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Rank tracking and AI visibility monitoring with white-label SEO reports
Pricing Paid
Starting price €79/month
Free trial Yes Features Rank tracking AI search visibility Site auditing Reporting
About Nightwatch is a rank tracker and AI visibility tool for SEO teams, agencies and site owners. The company collects and manages its own search engine and AI platform data rather than relying on third-party providers, and says it has served clients for over a decade. The rank tracker monitors keyword positions across search engines and locations. Nightwatch also tracks how brands appear in AI answers on ChatGPT,… Read more
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O Recommended by SMC
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AI search monitoring and GEO tool for tracking brand mentions and citations in AI answers
Pricing Paid
Starting price $29/month
Free trial Yes
Headquarters Vienna, Austria Features AI search visibility Competitor research Site auditing Content optimisation Reporting
About Otterly.AI is an AI search monitoring and optimisation tool made by OtterlyAI GmbH, an Austrian company founded in 2024 by Thomas Peham, Josef Trauner and Klaus-M. Schremser. It is used by marketing teams, agencies, SEO and content teams and smaller businesses that want their brand mentioned and their site cited in AI-generated answers. The tool monitors brand mentions and website citations across ChatGPT,… Read more
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