Search Marketing Club
Software listings

Rankscale alternatives.

Tools that do what Rankscale does, compared by pricing, free trial and member rating.

86 tools · 23 with a free plan · 45 with a free trial

FiltersRefine your results
86 tools · Page 1 of 4
  1. A

    Ahrefs

    No reviews yet

    Backlinks, Keyword research, Site auditing · Freemium · from £23/month

    SEO and marketing platform for backlinks, keywords, site audits and AI brand visibility

  2. A

    AthenaHQ

    No reviews yet

    AI search visibility, Competitor research, Content optimisation · Freemium · from $295/month

    AEO and GEO platform that tracks brand visibility in AI answers and suggests content fixes

  3. E

    Evertune

    No reviews yet

    AI search visibility, Competitor research, Content optimisation · Paid · from $60/month

    AI brand discovery platform measuring visibility in AI models and running ChatGPT ads

  4. I

    Insites

    No reviews yet

    Site auditing, Local SEO, AI search visibility · Enterprise

    Local SEO and AI visibility audits that agencies use to win and report on clients

  5. MP

    Moz Pro

    No reviews yet

    Keyword research, Backlinks, Rank tracking · Paid · from $49/month · Free trial

    SEO toolset for keyword research, link analysis, site crawls and AI visibility tracking

  6. O

    Otterly.AI

    No reviews yet

    AI search visibility, Competitor research, Site auditing · Paid · from $29/month · Free trial

    AI search monitoring and GEO tool for tracking brand mentions and citations in AI answers

  7. S

    Searchable

    No reviews yet

    AI search visibility, Analytics, Content optimisation · Paid · from $125/month · Free trial

    Tracks and improves brand visibility and citations across AI search engines

  8. S

    Semrush

    No reviews yet

    Keyword research, Site auditing, Rank tracking · Freemium · from £113/month · Free trial

    Search and AI visibility platform for keyword research, audits, rankings and backlinks

  9. Keyword research, Rank tracking, AI search visibility · Paid · from $129/month · Free trial

    SEO and AI search toolkit for keyword research, rank tracking and AI brand visibility

  10. S

    Siteimprove

    No reviews yet

    Site auditing, AI search visibility, Rank tracking · Enterprise

    Website quality platform covering accessibility, SEO, AI search and analytics

  11. U

    Ubersuggest

    No reviews yet

    Keyword research, Site auditing, Rank tracking · Freemium · from $29/month · Free trial

    Keyword research, site audit and AI search visibility tool for small businesses

  12. A

    AccuRanker

    No reviews yet

    Rank tracking, AI search visibility, Competitor research · Paid · from €224/month

    Daily and on-demand rank tracking for agencies and enterprise SEO teams

  13. AW

    Advanced Web Ranking

    No reviews yet

    Rank tracking, AI search visibility, Competitor research · Paid · from $139/month · Free trial

    Rank tracking, SERP analysis and AI visibility tracking with white-label reports

  14. A

    AgencyAnalytics

    No reviews yet

    Reporting, Dashboards, Rank tracking · Paid · from $20/client/month (billed annually) · Free trial

    White-label client reporting and dashboards for marketing and SEO agencies

  15. A

    AirOps

    No reviews yet

    AI search visibility, Content writing, Content optimisation · Enterprise · Free trial

    Content platform and expert team for running brand strategy in AI search and SEO

  16. BW

    Bing Webmaster Tools

    No reviews yet

    Analytics, Site auditing, Keyword research · Free

    Free Microsoft tool for Bing search performance, indexing and Copilot citation data

  17. B

    Bluefish

    No reviews yet

    AI search visibility, Competitor research, Content optimisation · Enterprise

    Agentic marketing platform for improving how AI represents enterprise brands

  18. B

    Botify

    No reviews yet

    Crawling, Log analysis, AI search visibility · Enterprise

    Enterprise platform for crawling, log analysis and optimising sites for search and AI

  19. B

    BrightEdge

    No reviews yet

    AI search visibility, Keyword research, Content optimisation · Enterprise

    Enterprise SEO and AEO platform for search, AI Overviews and ChatGPT visibility

  20. D

    DotSuite

    No reviews yet

    Rank tracking, AI search visibility, Competitor research · Paid · from $19/month · Free trial

    Tracks search rankings, competitors and brand visibility across AI platforms

  21. J

    JetOctopus

    No reviews yet

    Crawling, Log analysis, Site auditing · Paid · from €299/month · Free trial

    Cloud crawler and log analyser for technical SEO on large websites

  22. L

    LLMrefs

    No reviews yet

    AI search visibility, Rank tracking, Keyword research · Paid · from $79/month · Free trial

    AI search analytics for keyword rankings, citations and share of voice in AI answers

  23. L

    Lumar

    No reviews yet

    Crawling, Site auditing, Technical monitoring · Enterprise

    Website optimisation platform for technical SEO, AI search readiness and site health

  24. M

    Mangools

    No reviews yet

    Keyword research, Rank tracking, Backlinks · Freemium

    Suite of SEO tools for keyword research, SERP analysis, rank tracking and backlinks

How we rank: tools on the Software Pro plan first, then those sharing the most categories, then by member rating. Paying never changes reviews or ratings.

Compare Rankscale alternatives.

ToolRatingReviewsPricingFromFree trial
Ahrefs––Freemium£23/month–
AthenaHQ––Freemium$295/month–
Evertune––Paid$60/month–
Insites––Enterprise––
Moz Pro––Paid$49/monthYes
Otterly.AI––Paid$29/monthYes
Searchable––Paid$125/monthYes
Semrush––Freemium£113/monthYes
Similarweb Search Intelligence––Paid$129/monthYes
Siteimprove––Enterprise––
Questions

Rankscale alternatives: FAQs

How many Rankscale alternatives are listed?

86 are listed on Search Marketing Club.

Are any of them free?

Yes. 23 have a free plan or a free tier.

Which have a free trial?

45 of the 86 offer a free trial.

How are tools ranked here?

Tools that share the most categories come first. Tools on the Software Pro plan are shown first, and paying never changes reviews or ratings.

Make search marketing software?

List your tool where search marketing professionals compare software, and collect reviews from verified practitioners.