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Software listings

Clay alternatives.

Tools that do what Clay does, compared by pricing, free trial and member rating.

52 tools · 15 with a free plan · 32 with a free trial

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52 tools · Page 2 of 3
  1. O

    Optmyzr

    No reviews yet

    PPC management, Bid management, Reporting · Paid · Free trial

    PPC management software for optimising, automating and reporting on paid search accounts

  2. O

    Otterly.AI

    No reviews yet

    AI search visibility, Competitor research, Site auditing · Paid · from $29/month · Free trial

    AI search monitoring and GEO tool for tracking brand mentions and citations in AI answers

  3. PA

    Peec AI

    No reviews yet

    AI search visibility, Competitor research, Reporting · Paid · from $95/month · Free trial

    AI search analytics for tracking brand visibility, rankings and sources in AI answers

  4. P

    Perplexity

    No reviews yet

    AI assistants, Content writing, Competitor research · Freemium · from $20/month

    AI answer engine with cited web search, used for research and AI visibility checks

  5. P

    Pitchbox

    No reviews yet

    Digital PR and outreach, Backlinks, AI search visibility · Paid · from $210/month · Free trial

    Outreach platform for link building, digital PR and earning citations in AI search answers

  6. P

    Profound

    No reviews yet

    AI search visibility, Competitor research, Analytics · Enterprise · Free trial

    AI search visibility platform that tracks and improves how brands appear in AI answers

  7. R

    Rankability

    No reviews yet

    AI search visibility, Content optimisation, Content writing · Paid · from $97/month · Free trial

    AI search visibility and content optimisation platform for SEO agencies

  8. R

    Rankscale

    No reviews yet

    AI search visibility, Competitor research, Site auditing · Paid · from $99/month · Free trial

    AI visibility tracker for brand mentions, citations and sentiment across AI search engines

  9. RA

    Relevance AI

    No reviews yet

    Workflow automation, AI assistants · Enterprise

    Platform for building AI agent teams that automate marketing, sales and ops work

  10. R

    Respona

    No reviews yet

    Digital PR and outreach, Backlinks, Reporting · Paid · from $198/month · Free trial

    Outreach software and managed link placements for link building and digital PR

  11. R

    RightChoice.ai

    No reviews yet

    Local SEO, Rank tracking, AI search visibility · Paid · Free trial

    Google Business Profile management, local rank tracking and AI search monitoring

  12. S

    Scrunch

    No reviews yet

    AI search visibility, Competitor research, Analytics · Paid · from $300/month · Free trial

    AI search visibility platform with monitoring and an agent-ready version of brand websites

  13. S

    Searchable

    No reviews yet

    AI search visibility, Analytics, Content optimisation · Paid · from $125/month · Free trial

    Tracks and improves brand visibility and citations across AI search engines

  14. S

    Semji

    No reviews yet

    AI search visibility, Content optimisation, Content writing · Enterprise

    Generative visibility platform for measuring and improving presence in AI and Google

  15. S

    Semrush

    No reviews yet

    Keyword research, Site auditing, Rank tracking · Freemium · from £113/month · Free trial

    Search and AI visibility platform for keyword research, audits, rankings and backlinks

  16. S

    Seobility

    No reviews yet

    Site auditing, Rank tracking, Backlinks · Freemium · from €59.90/month · Free trial

    All-in-one SEO software for site audits, rank tracking and backlink monitoring

  17. Keyword research, Rank tracking, AI search visibility · Paid · from $129/month · Free trial

    SEO and AI search toolkit for keyword research, rank tracking and AI brand visibility

  18. S

    SiteGuru

    No reviews yet

    Site auditing, Reporting, Keyword research · Paid · from $49/month · Free trial

    SEO audit tool that turns site issues into a prioritised to-do list

  19. S

    Siteimprove

    No reviews yet

    Site auditing, AI search visibility, Rank tracking · Enterprise

    Website quality platform covering accessibility, SEO, AI search and analytics

  20. S

    Slate

    No reviews yet

    AI search visibility, Content optimisation, Rank tracking · Paid · from $499/month · Free trial

    Links AI search visibility tracking to SEO content work and page optimisation

  21. S

    SpyFu

    No reviews yet

    Competitor research, Keyword research, PPC management · Paid · from $39/month

    Competitor research tool showing rival keywords, Google Ads history and backlinks

  22. S

    STAT

    No reviews yet

    Rank tracking, SERP data and APIs, Competitor research · Enterprise

    Enterprise SERP tracking and analytics for large keyword sets, from Moz

  23. U

    Ubersuggest

    No reviews yet

    Keyword research, Site auditing, Rank tracking · Freemium · from $29/month · Free trial

    Keyword research, site audit and AI search visibility tool for small businesses

  24. W

    WebCEO

    No reviews yet

    Rank tracking, Keyword research, Site auditing · Paid · from $32/month · Free trial

    SEO tool suite with white-label reporting and client portals for agencies

How we rank: tools on the Software Pro plan first, then those sharing the most categories, then by member rating. Paying never changes reviews or ratings.

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