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Microsoft Copilot alternatives.

Tools that do what Microsoft Copilot does, compared by pricing, free trial and member rating.

67 tools · 23 with a free plan · 30 with a free trial

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67 tools · Page 1 of 3
C
ChatGPT
No reviews yet
AI assistant from OpenAI for search research, content drafting and data analysisFreemium · from $8/month
AI assistantsContent writingKeyword researchAnalytics
C
Claude
No reviews yet
AI assistant from Anthropic for research, long-form content, analysis and codingFreemium · from $20/month
AI assistantsContent writingAnalyticsKeyword research
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Gemini
No reviews yet
AI assistant from Google for research, content and analysis across Google appsFreemium · from £4.49/month · Free trial
AI assistantsContent writingKeyword researchAnalytics
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Goodie
No reviews yet
AEO platform for AI search visibility, content and revenue attributionPaid · from $295/month · Free trial
AI search visibilityContent optimisationContent writingAnalyticsAttribution
G
Grok
No reviews yet
AI assistant from xAI with real-time X and web search for research and contentFreemium
AI assistantsContent writingCompetitor research
MV
Mistral Vibe
No reviews yet
Mistral AI's work assistant for web research, deep research reports and agentsFreemium · from $14.99/month
AI assistantsContent writingWorkflow automation
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Perplexity
No reviews yet
AI answer engine with cited web search, used for research and AI visibility checksFreemium · from $20/month
AI assistantsContent writingCompetitor researchKeyword research
P
Profound
No reviews yet
AI search visibility platform that tracks and improves how brands appear in AI answersEnterprise · Free trial
AI search visibilityCompetitor researchAnalyticsContent writingEcommerce SEO
AS
Adaptify SEO
No reviews yet
SEO and AI visibility platform for agencies, from content and links to client reportsPaid · Free trial
Content writingKeyword researchBacklinksAI search visibilityReporting
AA
Adobe Analytics
No reviews yet
Enterprise web and app analytics from Adobe with attribution and anomaly detectionEnterprise
AnalyticsAttributionReportingDashboards
A
AgencyAnalytics
No reviews yet
White-label client reporting and dashboards for marketing and SEO agenciesPaid · from $20/client/month (billed annually) · Free trial
ReportingDashboardsRank trackingAI search visibilityAnalytics
A
AirOps
No reviews yet
Content platform and expert team for running brand strategy in AI search and SEOEnterprise · Free trial
AI search visibilityContent writingContent optimisationCompetitor research
AI
All in One SEO (AIOSEO)
No reviews yet
WordPress SEO plugin for on-page analysis, sitemaps, schema and local SEOFreemium · from $49.50/year
Content optimisationSchema and structured dataLocal SEOEcommerce SEORank tracking
A
AnswerThePublic
No reviews yet
Search listening tool that maps the questions and phrases people search forFreemium · from $20/month
Keyword researchContent optimisationContent writing
BW
Bing Webmaster Tools
No reviews yet
Free Microsoft tool for Bing search performance, indexing and Copilot citation dataFree
AnalyticsSite auditingKeyword researchBacklinksAI search visibility
B
Bluefish
No reviews yet
Agentic marketing platform for improving how AI represents enterprise brandsEnterprise
AI search visibilityCompetitor researchContent optimisationAnalyticsPPC management
C
CallRail
No reviews yet
Call, text and form tracking with AI call analysis for small and mid-sized businessesPaid · from $50/month · Free trial
Call trackingAttributionAnalytics
C
Clearscope
No reviews yet
Content platform for researching, grading and tracking content in Google and AI searchPaid · from $129/month · Free trial
Content optimisationAI search visibilityKeyword researchContent writing
C
ClickCease
No reviews yet
Click fraud and bot protection for Google Ads, Microsoft Ads and Meta campaignsPaid · from $99/month · Free trial
Click fraud protectionAnalytics
C
ClickRank
No reviews yet
Automated on-page SEO using Google Search Console data, from titles to schemaPaid · from $59/month
Content optimisationSchema and structured dataAI search visibilityAnalytics
C
Conductor
No reviews yet
Enterprise AEO and SEO platform for AI visibility, content and website monitoringEnterprise
AI search visibilityContent optimisationTechnical monitoringKeyword researchContent writing
C
Contentsquare
No reviews yet
Experience analytics with session replay, heatmaps, journeys and conversion analysisFreemium · from $39/month · Free trial
Behaviour analyticsAnalyticsAttribution
D
Dreamdata
No reviews yet
B2B revenue attribution and web analytics that connect marketing activity to pipelineFreemium · Free trial
AttributionAnalyticsReportingDashboards
FA
Fathom Analytics
No reviews yet
Cookie-free website analytics for traffic sources, UTM campaigns and eventsPaid · from $15/month · Free trial
AnalyticsReporting

How we rank: tools on the Software Pro plan first, then those sharing the most categories, then by member rating. Paying never changes reviews or ratings.

Compare Microsoft Copilot alternatives.

ToolRatingReviewsPricingFromFree trial
ChatGPT––Freemium$8/month–
Claude––Freemium$20/month–
Gemini––Freemium£4.49/monthYes
Goodie––Paid$295/monthYes
Grok––Freemium––
Mistral Vibe––Freemium$14.99/month–
Perplexity––Freemium$20/month–
Profound––Enterprise–Yes
Adaptify SEO––Paid–Yes
Adobe Analytics––Enterprise––
Questions

Microsoft Copilot alternatives: FAQs

How many Microsoft Copilot alternatives are listed?

67 are listed on Search Marketing Club.

Are any of them free?

Yes. 23 have a free plan or a free tier.

Which have a free trial?

30 of the 67 offer a free trial.

How are tools ranked here?

Tools that share the most categories come first. Tools on the Software Pro plan are shown first, and paying never changes reviews or ratings.

Make search marketing software?

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