PP Recommended by SMC
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Privacy-focused analytics suite with tag manager and consent management
Pricing Paid
Starting price €36/month
Free trial Yes
Headquarters Wrocław, Poland Features Analytics Tag management Reporting
About Piwik PRO is an analytics platform made by Piwik PRO, a company based in Poland that merged with Cookie Information in 2023. It is aimed at organisations that need tight control over personal data, including healthcare, banking and financial services, energy, government and ecommerce teams. The suite combines web and mobile analytics with a tag manager, a consent manager and a data activation module. Marketers can… Read more
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PA Recommended by SMC
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Lightweight, cookie-free web analytics with goals, funnels and Search Console data
Pricing Paid
Starting price $9/month
Free trial Yes Features Analytics Reporting
About Plausible Analytics is a lightweight, open-source web analytics tool started by Uku Taht in 2018 and built and hosted in the EU. It is aimed at site owners, agencies and businesses that want simple traffic reporting without cookies or personal data collection, as an alternative to Google Analytics. The dashboard shows visitors, pages, sources and campaigns in real time, with automatic channel grouping for UTM-tagged… Read more
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RM Recommended by SMC
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WordPress SEO plugin with schema, keyword tracking and AI content tools
Pricing Freemium
Starting price $5.59/month
Headquarters Gurugram, India Features Content optimisation Schema and structured data Rank tracking Content writing
About Rank Math is an SEO plugin for WordPress made by Rank Math, a company based in Gurugram, India, co-founded by Bhanu Ahluwalia, Nimit Kashyap and Suraj Vibhute. It is used by bloggers, small businesses, ecommerce sites and agencies that manage WordPress websites, and is available as a free plugin with paid PRO and higher plans. The plugin handles on page optimisation inside the WordPress editor and lets site owners… Read more
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R Recommended by SMC
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Marketing measurement combining multi-touch attribution, MMM and incrementality tests
Pricing Enterprise Features Attribution Analytics Reporting
About Rockerbox is a marketing measurement platform made by Rockerbox, which was acquired by DoubleVerify in 2025 and continues to operate under its own name. It is aimed at brands and marketing teams that spend across digital, offline, paid and organic channels and need a single view of what drives results. The platform combines three methods on one data foundation. Multi-touch attribution gives campaign-level insight… Read more
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RA Recommended by SMC
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Marketing attribution, call tracking and form tracking that link leads to revenue
Pricing Paid
Starting price £299/month
Headquarters Liverpool, UK Features Attribution Call tracking Analytics Reporting
About Ruler Analytics is a marketing attribution platform made by Ruler Analytics, a company based in Liverpool. It is built for marketing teams and agencies that generate leads through forms, phone calls and live chat, and that need to show which channels and campaigns produce pipeline and revenue rather than just clicks. The platform records each visitor's source and journey, then matches tracked conversions to closed… Read more
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SR Recommended by SMC
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SEO platform for rank tracking, site audits, backlinks and AI search visibility
Pricing Paid
Starting price £95/month
Free trial Yes
Headquarters London, UK Features Rank tracking Site auditing Backlinks Keyword research AI search visibility Reporting
About SE Ranking is an SEO software platform founded in 2013. It is used by businesses, agencies and SEO professionals who want rank tracking, technical audits, competitor research and AI search monitoring in a single account, and its team works remotely with hubs in Kyiv, Wroclaw and Warsaw. The platform bundles more than 30 tools, including daily rank tracking, website audits, backlink analysis, keyword research,… Read more
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S Recommended by SMC
No reviews yet
All-in-one SEO software for site audits, rank tracking and backlink monitoring
Pricing Freemium
Starting price €59.90/month
Free trial Yes
Headquarters Nuremberg, Germany Features Site auditing Rank tracking Backlinks Keyword research Competitor research Technical monitoring
About Seobility is all-in-one SEO software from Seobility GmbH, based in Nuremberg, Germany. It is aimed at small and medium businesses, freelancers, agencies and local businesses, and is designed to be usable by both beginners and experienced SEO professionals. The website audit crawls a site to find technical problems such as broken links, duplicate content and slow pages, with recommendations for both search and AI… Read more
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S Recommended by SMC
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SEO and GEO suite combining Search Console, GA4, crawling and AI visibility
Pricing Paid
Starting price €33/month
Free trial Yes
Headquarters Andorra Features AI search visibility Crawling Rank tracking Reporting Dashboards Technical monitoring
About SEOcrawl is an SEO and generative engine optimisation suite from SEOcrawl SL, based in Andorra. It combines Google Search Console, Google Analytics 4, technical crawling and AI visibility tracking in one product, and is used by freelancers, agencies, in-house teams and enterprises. Prompt Tracking and the AI Tracker follow how ChatGPT, Gemini, Perplexity, Claude and Google AI Overviews mention a brand. The SEO… Read more
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S Recommended by SMC
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Rank tracking, forecasting and AI search tracking built for SEO agencies
Pricing Paid
Starting price €99/month
Headquarters Bucharest, Romania Features Rank tracking AI search visibility Reporting Content writing
About SEOmonitor is an SEO platform for agencies, made by SEOmonitor, a company based in Bucharest, Romania. It combines rank tracking with tools agencies use to plan, forecast and report on organic search work for their clients. The rank tracker monitors keyword positions and visibility, and the platform includes SEO forecasting so agencies can estimate the traffic and business impact of a campaign before it starts.… Read more
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S Recommended by SMC
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Real-time search engine results API returning structured JSON data
Pricing Freemium
Starting price $25/month
Headquarters Austin, USA Features SERP data and APIs Rank tracking AI search visibility Local SEO
About SerpApi is an API for collecting search engine results, made by SerpApi, LLC in Austin, USA. It is used by developers, SEO tool builders and data teams that need structured search data without maintaining their own scrapers. The company was founded in 2017. Each request runs in a full browser, solves CAPTCHAs and returns results as structured JSON or Markdown in real time. SerpApi supports Google, including AI… Read more
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S Recommended by SMC
No reviews yet
SEO audit tool that turns site issues into a prioritised to-do list
Pricing Paid
Starting price $49/month
Free trial Yes Features Site auditing Reporting Keyword research Backlinks Ecommerce SEO Competitor research
About SiteGuru is an SEO audit tool for online marketers, Shopify stores and agencies. Rather than presenting a long list of errors, it turns audit findings into a prioritised task list so teams know which technical, on-page and content fixes to tackle first. Website checks cover content, technical issues, indexation, sitemaps, structured data, page speed, hreflang and Shopify SEO. Performance reports group keywords by… Read more
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S Recommended by SMC
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Server-side tagging hosting for Google Tag Manager and Conversions API gateways
Pricing Freemium
Starting price $17/month Features Tag management Analytics
About Stape is a server-side tagging platform that hosts server Google Tag Manager containers and provides gateways for ad platform conversion APIs. Founded in 2021 and self-funded, it is used by advertisers, analysts and agencies that want more complete conversion data. With server-side tracking, events are sent from the browser to a server container on the advertiser's own subdomain and then forwarded to platforms such… Read more
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S Recommended by SMC
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Enterprise SERP tracking and analytics for large keyword sets, from Moz
Pricing Enterprise
Headquarters Vancouver, Canada Features Rank tracking SERP data and APIs Competitor research Reporting
About STAT, short for STAT Search Analytics, is an enterprise rank tracking and SERP analytics product owned by Moz. STAT was founded in Vancouver, Canada, and Moz acquired it in 2018 to pair its own keyword and link research tools with STAT's daily ranking data. It is aimed at large brands and agencies that track thousands or millions of keywords across many markets, devices and locations. STAT collects rankings every… Read more
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S Recommended by SMC
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Marketing data connectors that move ads, analytics and SEO data into reports and AI tools
Pricing Paid
Starting price €39/month
Free trial Yes
Headquarters Helsinki, Finland Features Reporting Analytics Dashboards
About Supermetrics is a marketing data platform made by Supermetrics, founded in 2013 and based in Helsinki. It is used by agencies and in-house marketing teams to pull data from advertising, analytics and other marketing platforms into the tools where they report on and analyse performance. Supermetrics connects sources such as Google Analytics, Google Search Console, Google Ads and social ad platforms to destinations… Read more
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T Recommended by SMC
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Enterprise tag management, server-side data collection and customer data platform
Pricing Enterprise
Headquarters San Diego, USA Features Tag management Analytics Attribution
About Tealium is an enterprise customer data platform with tag management at its core, founded in 2008 and based in San Diego. It is used by large organisations that need governed, consented data collection across websites, apps and servers. Tealium iQ Tag Management, the company's first product, manages marketing and analytics tags through a unified data layer, with version history, deployment environments and user-level… Read more
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TW Recommended by SMC
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Ecommerce analytics and attribution platform with an AI agent for DTC brands
Pricing Freemium
Headquarters Columbus, USA Features Attribution Analytics Dashboards Reporting
About Triple Whale is an ecommerce data and analytics platform made by Triple Whale, a company founded in 2021 and based in Columbus, Ohio. It is aimed at direct-to-consumer and Shopify brands, and the agencies that work with them, that want store, marketing and ad data in one place. The free plan brings a store's data into a single dashboard and includes the Founders Dash mobile app. Paid plans add advanced attribution… Read more
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TS Recommended by SMC
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Customer data platform that routes event data to ad, analytics and warehouse tools
Pricing Freemium
Starting price $120/month
Free trial Yes
Headquarters San Francisco, USA Features Tag management Analytics
About Twilio Segment is a customer data platform that collects first-party event data from websites, apps and servers and sends it to analytics tools, ad platforms and data warehouses. Segment was founded in 2011 and became part of Twilio in 2020. Connections, the core data pipeline, uses a single tracking implementation to route events to more than 550 destinations, which saves teams from installing separate tags for… Read more
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W Recommended by SMC
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SEO tool suite with white-label reporting and client portals for agencies
Pricing Paid
Starting price $32/month
Free trial Yes Features Rank tracking Keyword research Site auditing Backlinks Reporting Competitor research
About WebCEO is an SEO and digital marketing tool suite from WebCEO LLC. It is aimed at agencies and in-house teams that need to analyse sites, report to clients and generate leads, and it also offers a do-it-yourself SEO checklist for smaller businesses. The suite includes rank tracking, keyword research, site audits, an SEO content checker, internal link analysis and a backlink checker, along with toxic link detection,… Read more
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W Recommended by SMC
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Marketing data integration that syncs ads and analytics data into BI tools and AI
Pricing Freemium
Starting price $19/month
Free trial Yes
Headquarters Zurich, Switzerland Features Reporting Analytics Dashboards Attribution
About Windsor.ai is a marketing data integration platform made by Windsor.ai, founded in 2017 in Zurich. It is used by marketers, analysts and agencies that want data from advertising, analytics, CRM and sales platforms sent automatically into reporting and analysis tools. Windsor.ai connects more than 350 data sources and syncs them to destinations such as Google Sheets, Looker Studio, BigQuery and other BI tools and… Read more
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YS Recommended by SMC
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WordPress SEO plugin for on-page optimisation, structured data and AI drafted metadata
Pricing Freemium
Starting price £118.80/year
Headquarters Wijchen, Netherlands Features Content optimisation Schema and structured data Site auditing Content writing
About Yoast SEO is a WordPress plugin for on page and technical SEO, made by Yoast BV, a company founded by Joost de Valk in 2010 and based in Wijchen, the Netherlands. It is used by site owners, bloggers, content teams and agencies running WordPress sites, with a free version and a paid Premium version. The plugin gives real time SEO and readability feedback while writing, checks posts against up to five keyphrases,… Read more
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