Software listings
Google Tag Manager alternatives.
Tools that do what Google Tag Manager does, compared by pricing, free trial and member rating.
46 tools · 15 with a free plan · 22 with a free trial
46 tools · Page 2 of 2
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Detects and blocks invalid clicks across paid search, social and display campaignsEnterpriseLunio
No reviews yet
Click fraud protectionAnalytics
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Call tracking and marketing attribution for online and offline campaignsPaid · from £179/monthMediahawk
No reviews yet
Call trackingAttributionAnalytics
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Free heatmaps, session recordings and AI summaries from MicrosoftFreeMicrosoft Clarity
No reviews yet
Behaviour analyticsAnalyticsAI search visibility
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Microsoft's AI assistant for web research and drafting, built into Microsoft 365 appsFreemium · from $9.99/month · Free trialMicrosoft Copilot
No reviews yet
AI assistantsContent writingAnalytics
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Multi-touch attribution and media mix modelling for ecommerce and DTC brandsPaid · from $1,500/monthNorthbeam
No reviews yet
AttributionAnalyticsDashboards
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AI search analytics for tracking brand visibility, rankings and sources in AI answersPaid · from $95/month · Free trialPeec AI
No reviews yet
AI search visibilityCompetitor researchReportingAnalytics
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Lightweight, cookie-free web analytics with goals, funnels and Search Console dataPaid · from $9/month · Free trialPlausible Analytics
No reviews yet
AnalyticsReporting
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AI search visibility platform that tracks and improves how brands appear in AI answersEnterprise · Free trialProfound
No reviews yet
AI search visibilityCompetitor researchAnalyticsContent writingEcommerce SEO
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Marketing measurement combining multi-touch attribution, MMM and incrementality testsEnterpriseRockerbox
No reviews yet
AttributionAnalyticsReporting
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Marketing attribution, call tracking and form tracking that link leads to revenuePaid · from £299/monthRuler Analytics
No reviews yet
AttributionCall trackingAnalyticsReporting
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Enterprise schema markup and content knowledge graph platform for search and AIEnterpriseSchema App
No reviews yet
Schema and structured dataAI search visibilityAnalytics
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AI search visibility platform with monitoring and an agent-ready version of brand websitesPaid · from $300/month · Free trialScrunch
No reviews yet
AI search visibilityCompetitor researchAnalyticsTechnical monitoring
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Tracks and improves brand visibility and citations across AI search enginesPaid · from $125/month · Free trialSearchable
No reviews yet
AI search visibilityAnalyticsContent optimisationSite auditingCompetitor research
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Tests whether SEO changes worked using Search Console and Analytics dataPaid · from $50/month · Free trialSEOTesting
No reviews yet
AnalyticsReportingTechnical monitoringContent optimisation
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Site audits, rank tracking and AI visibility monitoring for agencies managing many sitesPaid · from $79/month · Free trialSitechecker
No reviews yet
Site auditingRank trackingAI search visibilityTechnical monitoringAnalytics
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Website quality platform covering accessibility, SEO, AI search and analyticsEnterpriseSiteimprove
No reviews yet
Site auditingAI search visibilityRank trackingContent optimisationAnalytics
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Omnichannel ad platform for paid search, retail media and paid social with AI agentsEnterpriseSkai
No reviews yet
PPC managementBid managementReportingAnalytics
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Marketing data connectors that move ads, analytics and SEO data into reports and AI toolsPaid · from €39/month · Free trialSupermetrics
No reviews yet
ReportingAnalyticsDashboards
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Ecommerce analytics and attribution platform with an AI agent for DTC brandsFreemiumTriple Whale
No reviews yet
AttributionAnalyticsDashboardsReporting
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Multi-location platform for listings, reviews, local pages and AI search visibilityEnterpriseUberall
No reviews yet
Local SEOAI search visibilityAnalyticsReporting
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Marketing data integration that syncs ads and analytics data into BI tools and AIFreemium · from $19/month · Free trialWindsor.ai
No reviews yet
ReportingAnalyticsDashboardsAttribution
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Listings, local search and AI search visibility platform for multi-location brandsEnterpriseYext
No reviews yet
Local SEOAI search visibilitySchema and structured dataCompetitor researchAnalytics
How we rank: tools on the Software Pro plan first, then those sharing the most categories, then by member rating. Paying never changes reviews or ratings.
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